ARIES

MENSWEAR WOMENSWEAR
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ARIES is a London-based streetwear brand founded in 2010 by Sofia Pranther and Ferguson Purcell. The brand combines the aesthetics of various subcultures (which inspired its founders) with high-end fashion and top-notch Italian manufacturing. In its collections, Aries experiments with unisex cuts, bold prints, characteristic patterns and materials, without limiting itself to any patterns or trends. The slogan "No Problemo" emphasizes this philosophy and explains the complete freedom in the work of the brand's head designer.